by Darwin & Verne | Dec 21, 2023 | Creativity
WRITTEN BY: Fernando Alonso-Cortés If there is one time of the year that is particularly suitable for Brand Experiences, it is the one we started a few days ago. Across the globe we are immersed in an eminently festive season, characterized by family gatherings,...
by Darwin & Verne | Oct 17, 2023 | Creativity
WRITTEN BY: Carlos Sanz de Andino In Star Wars, Luke, a young farmer, receives an unexpected call to rescue a princess. At first he resists, but when the farm is burnt down (with his aunt and uncle inside), he changes his mind. In the company of Ben Kenobi, Han Solo,...
by Darwin & Verne | Oct 16, 2023 | Creativity
WRITTEN BY: Darwin & Verne The consolidation of social media and streaming platforms has redefined the world of entertainment. Competing for attention nowadays is more voracious than ever: creators, media, brands, production companies, platforms… everyone is...
by Darwin & Verne | Nov 20, 2022 | Branded Content, Creativity
In 2014, on World Down Syndrome Day, the perverse foundations of Jerôme Lejeune and Coordown aired an offensive spot in nine countries in which several children and teenagers with Down showed a sinister happiness. Saatchi & Saatchi’s perfidious creativity...
by Carlos Sanz de Andino | Jul 7, 2022 | Creativity
PUBLICATION DATE 7 July, 2022 WRITTEN BY: Óscar Cordero An article by Carlos Sanz de Andino originally written for Anuncios magazine. I didn’t know who Ernest Shackleton was, like most of us, until Pablo named his agency after him. I later learned that he had...
by Carlos Sanz de Andino | Mar 17, 2022 | Creativity
PUBLICATION DATE 17 March, 2022 WRITTEN BY: Carlos Sanz de Andino Go West. A column by Carlos Sanz de Andino for Anuncios. Go west, young man. In 1865, Editor Horace Greely published the famous call to action for all Americans to colonise their west coast. And off...
