by Miguel Pereira | May 22, 2023 | Uncategorized
WRITTEN BY: Miguel Pereira Social media have popularized the expression “it’s trending”, particularly Twitter with its trending topics. Everyone wants to know what’s trending, and better yet, to be trending. But what is a trend and how do you...
by Miguel Pereira | Apr 13, 2023 | Branded Content, Creativity
PUBLICATION DATE 13 April, 2023 WRITTEN BY: Miguel Pereira Not long ago, we would have headed for Silicon Valley, Israel, or Berlin. But today we turn our gaze to the East. Asia has the creativity, the money, and the technology, but also an army of users willing to...
by Miguel Pereira | Feb 9, 2023 | Innovación
PUBLICATION DATE 9 February, 2023 WRITTEN BY: Miguel Pereira I’ve always thought that social networks bring us closer to those we have far away and distance us from those we have closer to us. They allowed us to keep in constant contact with friends and family...
by Miguel Pereira | Sep 24, 2021 | Creativity
Constant change. If there is one thing the whole industry, and I would go so far as to say the whole business world, can agree on, it is that society, the market and the economy are in constant change. It has always been that way, but in the past, reality was viewed...
by Miguel Pereira | Feb 19, 2020 | Creativity
PUBLICATION DATE 19 February, 2020 WRITTEN BY: Miguel Pereira Lately, everyone has been asking me what’s going to happen with “the influencer situation”, as if it were a crisis that we’re all aware of, and, even more worryingly, as if I had...
